Cloudy Apple is a digital creative studio founded by myself, Julian de Villiers and Matvey Tarchutkin. The studio was born out of our desire to use our skills to do social good, by creating bespoke web presences to support causes and community initiatives we believe in. In November 2017, Cloudy Apple won the AUT Co.Starters Award for Excellence in Entrepreneurship.


In my role as Design Strategist, I've worked on developing Cloudy Apple's unique brand identity and communicating this through our site design and external communications. Alongside project-specific UX/UI design work, my responsibility is to grow our relationships with collaborators and ensure the outcomes we deliver align with their strategic needs and objectives.


Skills I use
  • Co-design & ideation
  • Brand identity & strategy
  • Web UX/UI design & information architecture
  • Wireframing & prototyping with Sketch/Invision/Principle
  • Copywriting

Cloudy Apple website